The Blog

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Practical guidance to help you simplify your business and feel more in control of your day to day. Read what you need, save the rest for later.

Blog banner with title, "It's Not You, It's Your Back End"

  • Dec 10, 2025

It's Not You, It's Your Back End

    For more than 7 years, I've been talking to women about their businesses almost every day and one thing lots of them have in common is this idea that when things aren't going to plan, they must be the problem. That couldn't be further from the truth. They are incredible, talented, inspirational and a million other great words that I don't have space for here.
    Blog banner with title, "The 5 Signs You’ve Outgrown Doing Everything Yourself"

    • Nov 26, 2025

    The 5 Signs You’ve Outgrown Doing Everything Yourself

      There comes a point in most businesses where being a one (wo)man band just doesn't cut it anymore. Don't get me wrong, you are AMAZING. You have built something incredible that people love BUT, things just aren't growing the way they used to and you're exhausted, probably teetering on burnout. It isn't always easy to know when is the right time to bring in somebody else so here are 5 signs that it's time:
      Blog banner with title, "You Don’t Have a Product Problem - You Have a People Problem"

      • Nov 12, 2025

      You Don’t Have a Product Problem - You Have a People Problem

        It’s so rarely a case of “build it and they will come.” As lovely as that sounds, most people build something brilliant… and hear crickets. So if you’ve got a great product but no sales, the first step is asking whether you have a people problem or a product problem. Spoiler: it’s usually the people.
        Blog banner with title, "Let's Chat About AI"

        • Oct 29, 2025

        Let's Chat About AI

          It feels like every day there’s a new post on LinkedIn warning that if you don’t completely adopt AI immediately, you’ll be left behind. Lost in the dust of the tech savvy who overtook you in the rat race. I want to offer an alternative opinion.
          Blog banner with title, "When You’re Not at 100% but Still Want to Show Up"

          • Oct 15, 2025

          When You’re Not at 100% but Still Want to Show Up

            Okay let’s talk about the reality of running a business all the time. I was lucky enough to take a family holiday this month - 2.5 glorious weeks in the Dominican Republic. It was heaven on earth… until it wasn’t.
            Blog banner with title, "How to Know if Your Business Idea Will Actually Sell"

            • Oct 1, 2025

            How to Know if Your Business Idea Will Actually Sell

              You’ve got a business idea buzzing around your head and you can’t stop thinking about it. Maybe it’s a course, maybe it’s a membership, maybe it’s something you’d love to create one day. But here’s the niggling thought that keeps you stuck: “What if nobody bloody buys it?”
              Blog banner with title, "OBM vs VA: Who Do You Really Need?"

              • Sep 17, 2025

              OBM vs VA: Who Do You Really Need?

                The terms VA and OBM are often thrown about and used interchangeably. You might even have found yourself Googling something along the lines of “Do I need a VA or an OBM?” and you wouldn't be alone.
                Blog banner with title, "5 Things Holding You Back From Creating Your First Course"

                • Sep 2, 2025

                5 Things Holding You Back From Creating Your First Course

                  Creating an online course is technically something that anybody could do and if you think you know something that could help other people, I highly recommend that you do too.
                  Blog banner with title, "The Truth About Creating Your First Online Course"

                  • Aug 11, 2025

                  The Truth About Creating Your First Online Course

                    “Download this free PDF to discover how I made £100,000 with an online course and learn how you could do it too." It’s exactly this kind of rubbish that made me write this post...
                    Blog banner with title, "5 Signs You’re Ready for an OBM"

                    • Aug 4, 2025

                    5 Signs You’re Ready for an OBM (and What to Do Next)

                      The majority of people I talk to, aren’t ready for an OBM (Online Business Manager) yet and I tell them as much. But another issue people face is knowing when they are ready...
                      Blog banner with title, "Don’t Let Overwhelm Paralyse You"

                      • Dec 9, 2024

                      Don’t Let Overwhelm Paralyse You

                        Ever felt completely overwhelmed by a big goal? Like, so overwhelmed you just wanted to bury your head in the sand and pretend it didn't exist? Yeah, me too...
                        Blog banner with title, "Why Customer Feedback is your Secret Weapon"

                        • Dec 2, 2024

                        Why Customer Feedback is your Secret Weapon

                          Think of customer feedback as your secret weapon for business growth. It's like having a direct line to your customers' brains (without the whole mind-reading thing, thankfully!)...